Where construction knowledge meets VAT expertise
About Us
Landmark PT Ltd is a specialist property tax and VAT consultancy established over 20 years ago.
We focus exclusively on the property and construction sector, ensuring that every project we advise on achieves its full entitlement to VAT relief through the intelligent application of both construction knowledge and tax law.
At 20%, VAT can make or break a project’s viability. We provide the clarity, structure, and hands-on involvement that keeps projects compliant, efficient, and financially optimised.
Our Team
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![Black and white photo of a bald man with a beard, wearing a patterned collared shirt under a dark sweater, sitting on a couch.]()
Julian Potts
DIRECTOR
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Sammy Johnson
OPERATIONS & FINANCE CONSULTANT
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![A woman with glasses and wavy hair wearing a dark shirt, smiling gently at the camera.]()
Daisy Martin
SENIOR VAT CONSULTANT
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![Black and white portrait of a smiling man with short curly hair, wearing a black sweater, sitting on a chair in front of a plain wall.]()
Joshua Downton-Lewis
JUNIOR VAT CONSULTANT
Our Founder
Landmark PT was founded by Julian Potts, a Chartered Tax Adviser in 2002.
Julian recognised early that the industry needed advisers who could interpret VAT not only in legal terms but also through a practical understanding of construction. He has served on several key professional and government liaison groups, including:
The British Property Federation VAT Committee
The HMRC Land and Property VAT Liaison Group
The VAT Practitioners Group
Julian has also written two authoritative texts on VAT and property, most recently “VAT in Property and Construction” (RICS Books), now a standard reference for industry professionals.
Our Team
Our team comprises experienced VAT and property tax advisers supported by associates from construction, surveying, and accounting backgrounds. This combination of technical accuracy and real-world project experience allows us to deliver advice that is both compliant and practical.
We currently advise on around 200 live projects, with values ranging from £20,000 to £750 million — each receiving the same level of care and precision.
Our Approach
We believe the best results come from:
Early involvement — planning VAT strategy from the design stage.
Collaboration — working with architects, surveyors, contractors, and accountants.
Attention to detail — analysing drawings, specifications, and contracts to determine the correct VAT treatment.
Ongoing support — managing the VAT position throughout the project lifecycle.
This proactive, hands-on approach sets Landmark PT apart and has earned the trust of clients, developers, and professional teams across the UK.
Professional Standards
Landmark PT maintains full professional indemnity insurance and is registered in accordance with UK anti-money laundering regulations applicable to firms providing tax advice. We uphold the highest standards of confidentiality, integrity, and professionalism in all client engagements.
For details of our Data Protection and Privacy Policy, please [click here].
Talk to Us
Whether you’re planning a new build, conversion, or major refurbishment, early VAT advice can deliver significant value.
Contact Landmark PT to discuss your next project and discover how our expertise in both tax and construction can help you achieve clarity, compliance, and measurable savings.